SEO Styles and Philosophy

 Jason's SEO strategies are designed to drive return on investment. Depending on your business model and industry, it may make more sense to follow a projection and visibility SEO strategy or a sales funnel and conversion SEO strategy.

Projection & Visibility SEO

Better for enterprises and brands who sell via multiple platforms, this strategy works well for building an audience and cultivating thought leadership. 

Works well if:

- Your buyers need convincing before they make a purchase
 

- You are an influencer or want to build authority on a channel like YouTube

- You are a large company with an SEO department 

Conversion SEO

This is for anyone with a product or service that's in-demand, and wants to drive sales right now, right away.

Ideal for
 

-eCommerce

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-Local businesses 

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-Healthcare practices 

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Agencies and Freelancers

How to offer ideal SEO services to your clients! From how to structure your services to how to manage expectations of presentations and deliverables, let's devise a winning solution.